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Why it’s Better to Hire SEO Services


SEO (Search Engine Optimization) is fundamental when it comes to ranking any online property on the search engines, regardless of whether it’s in respect of an individual, small business or large corporation. The key to successful SEO is that you have the right people doing it. That’s why it’s better to hire SEO services from professionals.

Professional companies like IM Applied SEO SEO serviceshave the necessary experience to get your company to the first page of the search engines. They’ll meet with you, analyze your website and work out a tailormade plan with you to get your company to the top. IM Applied SEO offers safe and effective SEO as part of their broader online marketing strategy.  While they are well known for local SEO services Cape Town, their portfolio also includes national and international services. Everything they offer, from IM Applied Web Design to Digital Marketing to Customer Conversions all work hand in hand to improve your company’s sales.

You’ve probably seen articles saying that SEO isn’t all that complicated and that you can do it yourself, but if it’s something you haven’t done before, it’s not as simple as they make it out to be. There are risks involved and it’s time-consuming to learn.

It’s like giving a car to someone who’s never driven a car and isn’t familiar with the road rules. They know the car is meant to take them from point A to point B, but they won’t be able to get to point B successfully, because they lack driving experience. Sure, they can read articles on “how to drive” and “road rules”, but even if they do this, they won’t simply be able to climb into the car and drive to point B, because successful driving takes practice. If they do attempt to drive themselves to point B, based only on what they’ve read they’re bound to break a lot of road rules, resulting in being fined and causing accidents. It’s likely they’ll write the car off before reaching point B, leaving them without a way to get there and needing to start from scratch. It would be so much better if they’d rather asked a licensed driver with a few years of experience to take them to point B in that car. The experienced driver would know how to operate the car, be familiar with the road rules and be aware of other vehicles on the road, meaning he’d get them from point A to point B safely, while saving time.

It’s the same when it comes to SEO for your online property. Reading up on SEO to gain knowledge is time consuming and once you put it into practice, you run the risk of having your website or blog penalized if you don’t have the necessary experience. It’s safer to hire an experienced SEO company to do your SEO for you and you’ll have more time on your hands to focus on other aspects of your blog or business.

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